Branding for Differential Advantage with Jagdish Sheth
$49
ENROLL NOWCourse Overview
This course suggests how branding creates value for the product through standardization and quality assurance. Branding can also differentiate your product or offering compared to competitors. In marketing, it is the ultimate differential advantage. Branding also creates a value independent of the product or service youāre offering. It is an intangible asset often commanding 5-10 times product revenue. For example, the highest brand value today is Apple, which has replaced Coca Cola as the highest intangible value asset.
Course FAQs
What are the prerequisites for 'Branding for Differential Advantage with Jagdish Sheth'?
Prerequisites for this continuing education class are set by Kennesaw State University. Most professional development online classes benefit from some prior knowledge. Please check the provider's page for specific requirements.
Will I receive a certificate for this CE class?
Yes, upon successful completion, Kennesaw State University typically offers a shareable certificate to showcase your new skills and fulfill your continuing education requirements.
How long does this online course take to complete?
Completion times for online continuing education courses vary. The provider's website will have the most accurate estimate of the time commitment needed.
